Saturday, January 18, 2020

Promoting the Art of Marketing

"Advertising is art", proclaims Don Draper in AMC's hit drama, Mad Men. Though the show was set in the 60s, its message still rings true today. Though today's algorithms claim to target your message better than ever before, your message must still be creative and impactful enough to make an...
Salaries in Malaysia rose by 5.1 per cent in 2019 and are expected to jump by 5.3 per cent in 2020, according to the Malaysia 2019 Salary Increase & Total Compensation Measurement Survey by Aon plc. The rates indicate that wages in Malaysia are increasing faster than those in...
The Small Medium Enterprise Development Bank Malaysia (SME Bank), an agency under the Entrepreneur Development Ministry has signed a tripartite memorandum of understanding (MoU) with the Malaysia Rail Link Sdn Bhd (MRL) and China Communications Construction (ECRL) Sdn Bhd (CCC-ECRL) to facilitate financial solutions to Malaysian subcontractors in the...
Digi Telecommunications and Malaysia Digital Economy Corporation (MDEC) has announced a collaboration to ensure more entrepreneurs, startups and developers obtain access to perform trials on next-generation 5G technology at Malaysia’s first 5G OpenLab in Cyberjaya. Both parties agree that 5G will drive significant progress in emerging technologies placing entrepreneurs, startups...
• Asking prices declining across the board in most key markets • Johor as a silver lining amid otherwise-gloomy property prospects • Mixed macroeconomic trends and property-neutral Budget spell sideways movement for near future Property owners and sellers are adjusting their asking prices downward amid mixed macroeconomic indicators as the national Home...
The Malaysian Rubber Glove Manufacturers Association (MARGMA) expects export revenue from the rubber gloves industry to hit RM20.68 billion in 2020. Its president Denis Low said the sentiment was based on the higher global demand with Asia and Africa emerging as the next biggest growth for Malaysia's rubber gloves...
Government to provide RM20.7 billion in cash, incentives over 5 years for digitalisation The government will provide RM20.7 billion worth of cash and non-cash incentives over five years from next year to assist Malaysian companies’ transition to the Fourth Industrial Revolution (IR4.0). Finance Minister Lim Guan Eng announced this at...
Ericsson recently shared its ´5G for business: a 2030 market compass´ report, that analyses the 5G business opportunity coming from industrial digitalization across 10 key industries. With 5G deployments now being underway across most geographies, the report is based on a new iteration of its market research on how...
Malaysian firms show strong optimism amidst changing geopolitical conditions Malaysian businesses are optimistic about the growth outlook for their business, despite recent geopolitical developments reshaping global supply chains. Not only that, their optimism about growth prospects has strengthened over the past twelve months, reveals HSBC’s global survey ‘Navigator: Now, next...
Asia Pacific Travellers Put Personal Safety Above All Else SAP SE has announced the results of a new SAP® Concur® survey revealing the challenges employees face while travelling. The findings comprise of concerns over personal safety while on the road, as well as frustration that some companies seemingly put self-interests...
The digital transformation that has taken over the world is changing the way we view and conduct business. New ideas and technologies are now in high demand. Acquiring such talent and tech will not only help companies to increase their efficiency and productivity, some speculate that these are now...
MACC and Bursa Malaysia collaborate for a corruption free corporate Malaysia Bank Negara mulls introduction of cash transaction limit Bank Negara maintains OPR China dismisses reports of Carrie Lam replacement plans DHL launches fastest rail freight service between China and Germany MACC and Bursa Malaysia Collaborate for a Corruption...

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