Dell has announced further differentiation to its converged infrastructure portfolio to help customers of all sizes address a common set of challenges related to the complexity, inefficiency and rigidity in current IT infrastructure. The new solutions can be tailored for specific application and workload use cases and today, Dell is bringing enterprise-class converged technology to a whole new set of customers: branch office companies and the small and medium business market.

To date, workload and application-centric IT infrastructure has been engineered for large enterprises, and does not address the needs of quickly growing remote/branch office (ROBO) or small-to-medium business (SMB) customers.

According to research commissioned in 2013 by Dell and Intel, U.S. Small businesses and startups are more optimistic and planning to grow their companies in the near future and consider access to technology as key to successful growth. Despite this anticipated growth, most businesses surveyed say technology supports day-to-day operations, while only a moderate percentage view technology as a strategic asset. However, the technology solutions often used by these customers particularly within healthcare, retail and banking industries and channel partners lack the flexibility, scalability, and ease of management necessary to grow efficiently and compete with larger organizations.

Dell’s heritage is built on delivering IT solutions that scale to customers of all sizes. Following that customer focus, Dell introduces PowerEdge VRTX, a Private Cloud in a Box and the first converged IT solution designed specifically for remote and small office environments, with enterprise-class capabilities in a desk-side, space-saving design.

“Dell PowerEdge VRTX brings datacenter performance and capabilities to the office environment, addressing the unique needs of customers operating remote or branch office environemtns. PowerEdge VRTX is an excellent example of Dell building innovative converged infrastructure solutions around Intel datacentre building blocks,” said Lisa Graff, vice president, Intel Datacenter Marketing Group.

Dell also announced its next wave of converged infrastructure offerings (Active Infrastructure 1.1) to help organizations accelerate the delivery of business applications and IT services, improve data center efficiency and strengthen IT service quality.