Givaudan, the market leader in the global fragrance and flavour industry, laid the foundation stone for a new, state-of-the-art Fragrance Creative Centre and Compounding Facility in Singapore.

The centre is planned to open in 2014, when it will set a new industry standard in Asia Pacific for creative collaboration, fragrance development, consumer testing and fragrance compounding.

The centre will host an Asia Pacific branch of the renowned Givaudan Perfumery School, establishing a fully equipped school for training perfumers in the region.

The new Asia Pacific Fragrance Centre will also include pioneering facilities that will build on the best of Givaudan’s capabilities in fragrance technologies and sensory understanding.

This expansion will further strengthen the company’s expertise and understanding of consumers in Asia.

The new Creative Centre will provide employment for at least a further 100 people.

A specialised large batch production unit for fragrance compounding will also be a part of the development, to primarily, but not exclusively, serve customers across Southeast Asia.

Affluent, influential and logistically well-connected, Singapore has been selected to be the Givaudan Fragrance Hub for Southeast Asia.

The new centre will add to Givaudan’s portfolio in Asia Pacific, where the Fragrance Division facilities include a Creative Centre network that spans Mumbai (India), Shanghai (China) and Yokohama (Japan) as well as Fragrance compounding that is conducted at production sites in Bangalore (India); Shanghai (China) and Jakarta (Indonesia).

Investing into the new Asia Pacific Fragrance Creative Centre and Compounding Site in Singapore is part of Switzerland-based Givaudan’s global 2015 business strategy.