Pacific Asia Travel Association (PATA) event being hosted by Tourism Malaysia and Langkawi Development Authority. The announcement was made by the Association’s CEO Dr. Mario Hardy during the PATA Annual Summit in Negombo, Sri Lanka. Dr. Hardy said that Langkawi Development Authority and Tourism Malaysia have been partners since 1959 and 2017. He added that PATA is quite keen to showcase the heritage and beauty of Langkawi. Delegates to PTM 2018 would get to experience one of the most attractive destinations of Asia. Datuk Seri Mirza Mohammad Taiyab, Tourism Malaysia Director General stated that Malaysia is extremely honoured to receive the opportunity to host another PATA event, this time in Langkawi island. Langkawi, described as the ‘Isle of Legends’ and ‘Jewel of Kedah’, is one of the world’s great paradise island getaways. A magnet for international eco-tourism, Langkawi was designated a Global Geopark by UNESCO. It is home to numerous tourist attractions and luxury hotels, yet it also retains its ‘old Malaysia’ charm. Langkawi is the main island in an archipelago of 99 islands in the Andaman Sea situated off the coast of Peninsular Malaysia. Part of the Malaysian state of Kedah, it lies south of Thailand and east of Indonesian Sumatra. PATA Travel Mart is Asia-Pacific’s premier travel trade show featuring unparalleled networking and contracting opportunities to help travel and tourism organisations access decision makers, meet new clients, expand their networks, establish new relationships and consolidate existing business partnerships. According to Dato’ Haji Azizan Noordin, CEO Langkawi Development Authority mentioned that PTM 2018 is an excellent tourist locale and it is a great honour for Langkawi Development Authority as well as Langkawi tourism industry players to jointly host such a prestigious event with Tourism Malaysia. PTM would go a long way to promote Langkawi as a global resort island destination.